SEO Blog by Surfer
On-page, Content Creation & SEO Tips
Research and Case Studies
A Deep Dive into the Controversies and Misconceptions Surrounding HubSpot’s Organic Traffic Decline
Here's a breakdown of what led to Hubspot's recent dramatic traffic drop
Release Notes
What's New at Surfer? Product Updates January 2025
Everything you need to know about important new features and changes in Surfer—including free educational resources!
Content Optimization
5-Step Content Refresh Guide for High-Performing Blogs
Refresh your content with these 5 steps to ensure your pages remain optimized for high SERP rankings
On-Page SEO
Why Surfer Should Be in Your SEO Toolkit in 2025
Achieve SEO success with Surfer—optimize smarter, rank higher, and see real growth.
Research and Case Studies
Does Content Coverage Affect SEO? Surfer's Top 100 Articles Analyzed
Discover how comprehensive content boosts rankings. In this Surfer study, I analyze our top 100 performing articles to uncover the link between content depth, keyword rankings, and impressions—and how you can replicate the results.
Research and Case Studies
Enterprise AI platform SEO case study: 4 Ways Lyzr Drove 150% Traffic Growth
Here's the breakdown of how Lyzr AI grew organic traffic by 150%
General SEO
A 7-Step SEO Process For Ranking High In SERPs
Learn the 7 steps to build an effective SEO process that will boost your rankings and drive traffic to your site
General SEO
8 Tips To Adapt To Google Algorithm Updates
Learn how to future-proof your website against Google algorithm updates with proven strategies to maintain rankings and build a resilient SEO foundation
Release Notes
Surfer Included in Tekpon's Top SEO Software Tools for 2024
Surfer is happy to announce its inclusion in Tekpon's Top SEO tools
General SEO
Increase Domain Authority In 5 Steps
Improve your website's domain authority with these 5 proven strategies that can boost your website's online presence.
General SEO
November 2024 Google Core Update: 4 Step Recovery
Use these 4 steps to recover your website after Google’s November 2024 Core Update
General SEO
November 2024 Google Core Update: What We Know
Learn what Google's November 2024 core update is about and what to do about it
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