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Content Optimization

Content optimization is the process of improving your website’s content to help it rank better through keyword optimization and research
Brian Frederick
May 27, 2024
8 Steps To Conduct A Content Audit
Use these 8 steps to audit your web pages for better ranking opportunities in the SERPs
Berenika Teter
April 17, 2024
How to Update Old Blog Posts and Republish Content
Learn how to update old blog posts and outdated content to rank higher and improve SEO performance in the SERPs
Satya D
November 4, 2022
Keyword Optimization Explained: 7 Effective Tips to Rank Higher
Learn what Keyword Optimization is and how you can use 7 actionable keyword optimization strategies to help improve your search rankings and rank for more keywords
Satya D
October 24, 2022
Content Optimization Explained: 11 Strategies to Rank Higher
Learn what content optimization is, why it's important to your website and how to use these 11 simple actionable tips to boost your rankings and increase traffic
Danni Roseman
August 30, 2022
How to use Surfer SEO: Tips from the people who built it
The most in-depth and comprehensive article on how to use Surfer to rank higher and increase traffic
Michał Suski
July 7, 2021
4 ways to Use Machine Learning SEO algorithms
Learn how you can rank higher and increase traffic by using automated machine learning seo tools
Sławek Czajkowski
June 12, 2021
Content Score – What It Is and How To Use It for SEO and Content Marketing
Learn how a high content score can help you write better SEO optimised articles to rank better in the SERPs
Michał Suski
May 24, 2021
How to Optimize a Blog Post After It Goes Live: A Three-Step Process
Learn how to optimize your published blog posts to rank higher than the competition and reach more eyeballs
Tomasz Niezgoda
April 15, 2021
What Is Content Intelligence? Definition and Best Practices Behind a Content Intelligence Strategy
Learn what content intelligence is, and why it’s important along with how you can benefit from content intelligence tools to rank higher
Michał Suski
April 8, 2021
Surfer NLP vs. Google NLP Test: The Battle for the Best SEO Content Guidelines
Learn how Google uses NLP to identify what good content is, and how you can use this for better SEO performance of your blogs
Sławek Czajkowski
October 6, 2020
The New Algorithm for Content Analysis [Surfer-Exclusive]
Learn which keywords and phrases will help your content rank better in the SERPs and reach more audiences
Tomasz Niezgoda
January 30, 2020
How To Win SERPs with Surfer’s Audit — A Complete Guide
Learn how to audit your content to identify keyword gaps and critical elements to rank higher and increase traffic

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Screenshot of Surfer SEO Content Editor interface, displaying the 'Essential Content Marketing Metrics' article with a content score of 82/100. The editor highlights sections like 'Key Takeaways' and offers SEO suggestions for terms such as 'content marketing metrics