A seasoned Chaos Coordinator and all-around marketer with 10+ years of experience in product, strategy, and growth. Makes sure you’re always up-to-date on the coolest things you can do in Surfer.
What's New at Surfer? August 2026 Product Roundup
Surfer MCP is here, Recommendations now act on your AI Tracker insights, and new research explains where AI citations actually come from (and how to max it in Surfer). Everything we shipped this month, in one place.
How to Rank in Google AI Mode: What the Data Actually Says
We ran a 20-factor rubric on Google AI Mode citations. It rewards good content more than any AI engine we track. Here's what to fix first.
AI Overviews Research: What Actually Gets You Cited?
84% of AI Overviews citations already rank in the top 3 SERP results. Here's what separates cited pages from ranked-but-ignored ones.
How to Rank in ChatGPT: What the Data Actually Says
ChatGPT ditched sourcing as its top ranking factor. After scoring 650,000+ AI citations, we found your first paragraph now decides most of it. See what else to do to optimize for ChatGPT.
How to Improve Visibility in Perplexity: What the Data Actually Says
We scored 650,000+ real AI-generated answers against a 20-factor content rubric. For Perplexity, one thing beat every other factor combined: how fast your first paragraph gets to the point. Here's what the data says to fix.
Why Almost 40% of AI Citations Come from Your First 100 Words
We analyzed 100,000 AI citation placements across 10,000 AI Overviews responses and found 38% come from a page's first 100 words. Here's why position beats quality.
What's New at Surfer? June 2026 Product Roundup
5 updates that close the gap between SEO and AI Search: unified Content Score, Intent Alignment, smarter Auto-Optimize, new API, and auto-linked sources.
What's New at Surfer? April 2026 Product Roundup
6 updates to close the gap between spotting a visibility problem and fixing it. Optimize from AI Tracker, lock down Workspace Permissions, report AI visibility in Looker Studio, and more!
What's New at Surfer? Jan-Mar 2026 Product Roundup
Master visibility with 10 new Surfer updates. Explore Workspaces, AI Search Guidelines, and Gemini in AI Tracker. See why Surfer users grow their visibility by 423% on average.
The 2026 AI SEO Workflow, Backed by Surfer’s Top Performers
See the exact 3-step process Surfer’s top users used to grow clicks and get cited in AI answers in 2025. Copy it to find quick wins faster, write pages that rank and get mentioned, and track what AI is saying about you in 2026.
The Surfer Acquisition: What Our Users Can Expect
Surfer joins Group Positive to accelerate its mission in AI-powered SEO. Same team, same vision, faster innovation, and an even stronger foundation for the future of search.
What's New at Surfer? August 2025 Product Roundup
Discover what’s new in Surfer this month—from multilingual Facts that boost AI visibility to daily AI visibility tracking and insights straight from ChatGPT’s fan-out queries. Smarter content, more citations, less guesswork.
Introducing AI Tracker: Your Visibility in AI Search Starts Here
First look at the AI Tracker by Surfer—the only data-backed AI visibility tool that helps you monitor and control what AIs say about your brand.
Sites: Clarity and Control for Busy Content Teams
Tired of bouncing between tools and guessing what to do next? Discover how Sites gives content teams clarity, control, and a single source of SEO truth—all in one place.
What's New at Surfer? Product Roundup April 2025
This April we're releasing Sites—your new SEO hub, new Outlines tab in Content Editor, improved filters in Dashboards, and an improved version of the WordPress plugin. Learn more!