Michał Suski

Head of Innovation at Surfer
Digital marketer with love for SEO. Michał co-founded Surfer and has been evangelizing the product and data-driven approach to optimization ever since. He trained hundreds of SEOs, copywriters, and marketers on on-page SEO, content, and technical optimization.
Does SEO Work? We Analyzed 225 Million Keywords (In-depth study)
We studied 225 million keywords to show conclusive proof between SEO and higher SERP rankings
Can You Trust AI Content Detection Tools? Originality.ai Case Study
Our study shows that using AI tools to verify human vs AI content can be more misleading that you might think
General SEO
Apr 26, 2022
80/20 rule in SEO - Pareto Principle Optimization
Short summary from cofounder Michał's presentation on 80/20 rule in SEO.
How To Create Amazing Content Marketing Strategy To Grow My Business?
Learn how to create and implement a fail proof content marketing strategy for your business
4 ways to Use Machine Learning SEO algorithms
Learn how you can rank higher and increase traffic by using automated machine learning seo tools
How to Optimize a Blog Post After It Goes Live: A Three-Step Process
Learn how to optimize your published blog posts to rank higher than the competition and reach more eyeballs
Release Notes
Apr 22, 2021
Surfer and Jasper Announce Integration Partnership
We’re very excited to announce the Surfer x Conversion AI partnership! No more writer’s block. No more poorly optimized content of low quality and relevance.
Surfer NLP vs. Google NLP Test: The Battle for the Best SEO Content Guidelines
Learn how Google uses NLP to identify what good content is, and how you can use this for better SEO performance of your blogs
Content Promotion
Mar 10, 2021
15 Tips on the Best Content Promotion Strategy for Killer Results
Learn 15 ways on how to promote your website’s content for better visibility and SEO performance
Content Marketing for Small Business: Create an Effective Strategy
Learn which strategies work the most for your small business with actionable tips
Keyword Research
Dec 21, 2020
The Great Search Intent Analysis: Top SEOs on User Intent + Big Data Case Study on Intent Changes
Learn how to identify and use search intent from the top SEO marketers and inside details of a case study
General SEO
May 22, 2020
May 4th Google Core Update Analysis
Understand what happened on May 4th in Google Search Results and how you use it for better SEO performance
Keyword Research
Apr 16, 2020
Keyword Difficulty Evaluation and Ways to Conquer The Impossible
You’ll learn what keyword difficulty is and how to use it to choose the correct keywords for better SEO performances
Growing an Affiliate Site to 30,000 Sessions Per Month with Surfer’s Content Editor
Get the insider details on using content optimization to build an affiliate site to over 30,000 sessions
We Analyzed 17,500 Pages Sentiment with NLP. Here’s What We Learned
Learn how the top ranking pages use NLP for better search engine ranking and seo performance that you can now replicate
SEO Writing
Oct 4, 2019
SEO Copywriting Tips: 7 ranking factors to consider in your writing
Learn how to write SEO content that ranks higher, converts better and builds trust with your readers
Surfer w Agencji: KS.pl
Czym jest dla was Surfer? Wojciech Budziak, CEO w KampanieSEO Surfer to przede wszystkim wsparcie dla specjalistów SEO. Ułatwia działanie oraz przyspiesza procesy związane z optymalizacją stron i l…

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Screenshot of Surfer SEO Content Editor interface, displaying the 'Essential Content Marketing Metrics' article with a content score of 82/100. The editor highlights sections like 'Key Takeaways' and offers SEO suggestions for terms such as 'content marketing metrics