Your Guide to Smarter SEO and Marketing — Learn SEO and content marketing strategies that power marketing teams and businesses.
Why You Cannot Track AI Visibility Through an API: 2026 Data From ChatGPT, Perplexity, Gemini, AI Mode, and AI Overviews
The differences between API data and scraped UI data are huge. We analyzed 1000 prompts and found that the overlap is just 30%... at best.
How AI Search Engines Find, Summarize, and Cite Content
AI engines don't choose sources like Google does. Learn how they retrieve, filter, summarize, and cite content — and why domain authority barely matters anymore.
What is Non-Commodity Content (According to Google?)
Google defines non-commodity content as unique, specific, and authentic. Learn what that means, how Google evaluates it, and how to create it for your site.
Is ChatGPT a Search Engine? What it Means for your SEO Strategy
ChatGPT behaves like a search engine for users but works differently under the hood. Here's what that means for your SEO and AI visibility strategy.
BLUF for SEO: How to Write Content AI Crawlers Can Actually Use
AI crawlers process pages under a token budget so what's on top gets read and everything below risks being skipped. Learn how BLUF writing fixes this.
How to Rank in Google AI Mode: What the Data Actually Says
We ran a 20-factor rubric on Google AI Mode citations. It rewards good content more than any AI engine we track. Here's what to fix first.
Does SEO Work? We Analyzed 225 Million Keywords (In-depth study)
We studied 225 million keywords to show conclusive proof between SEO and higher SERP rankings
10 Content Optimization Tips From 13 SEO Experts
13 SEO experts share their tips on creating content that both search engines and users will love
How to Write an Article: A Step-by-Step Guide
Learn how to write an article step by step. Covers topic research, outlining, drafting, editing, and SEO — a complete guide for any skill level.
Does Content Coverage Affect SEO? Surfer's Top 100 Articles Analyzed
Discover how comprehensive content boosts rankings. In this Surfer study, I analyze our top 100 performing articles to uncover the link between content depth, keyword rankings, and impressions—and how you can replicate the results.
Small Business SEO Case Study: 100% Growth In Organic Traffic
Learn how Dapper Marketing helped their client's website grow by 100% in 2 months
How Long Does SEO Take to Show Results?
Learn the truth behind how long SEO really takes and what you can do to skip the sandbox period
SaaS SEO In 10 Steps [Examples included]
Build a winning SaaS SEO strategy in 10 steps
20 Enterprise SEO Strategies to Reach Decision-Makers
Enterprise SEO can help large companies turn organic search strategies into increased revenue and brand awareness
14 SEO Content Writing Examples To Replicate
14 SEO content writing examples to boost rankings and engage readers.
10 Topic Cluster Examples To Learn From
Learn from 10 examples of topic clusters to help you build topical authority and attract organic traffic for your website
HR SaaS SEO Case Study: 6 Lessons To 17x Traffic Increase
Learn how Dino Digital grew this SaaS company's traffic by 17x in a competitive industry
Enterprise AI platform SEO case study: 4 Ways Lyzr Drove 150% Traffic Growth
Here's the breakdown of how Lyzr AI grew organic traffic by 150%
How Important Is Topical Authority For SEO? [Data Survey]
Is topical authority just an SEO buzzword? Learn what SEOs and content marketers say about topical authority in their website’s content strategy
AwardWallet SEO Case Study: 3M Clicks From Google
Read the 3 steps that AwardWallet took to reach 3 million clicks from Google
10 Topic Cluster Examples To Learn From
Learn from 10 examples of topic clusters to help you build topical authority and attract organic traffic for your website
9 Ways To Find Trending Keywords for SEO
Learn 9 proven ways to find trending keywords before your competitors. Use Google Trends, social media, and keyword tools to drive organic traffic.
Master Keyword Gap Analysis In 6 Steps
Learn how to identify and fill keyword gaps to improve your search rankings and outperform competitors.
What Are Entities In SEO And 6 Ways To Use Them
This article will decode what entity SEO is and how you can use it
How To Write A Pillar Page [with examples]
Learn how to create a pillar page and why they’re important for SEO and organic traffic
learn
Master content with unlimited tips and tricks packaged into training videos and live sessions from Surfer experts.
Get content marketing tips, industry updates and SEO insights! New videos every single week!
Weekly livestreams with Team Surfer. You'll get sneak peeks, product deep-dives and a chance to ask questions!
Join our free global community of 20k people and counting! Ask questions, make connections, and dive deeper into all things Surfer.
On-page, Content Creation & SEO Tips
Detailed articles and guides from Surfer’s Support Team. Find answers quickly.
The API is only available to active users with the API add-on or users on an Enterprise plan.
Master AI-driven visibility with Surfer’s free AI Search Optimization Masterclass
.avif)
