Your Guide to Smarter SEO and Marketing — Learn SEO and content marketing strategies that power marketing teams and businesses.
How MTD Training Achieved 740% Growth in Visibility Using Data-Driven Content Optimization
Learn how MTD Training and Skillshub used Surfer to achieve growth in organic visibility, reaching millions of impressions in 90 days through data driven optimization.
Scraped AI Answers vs. API Results from LLMs. Is There a Difference? [AI Search Study]
There's a significant difference between actual AI answers and what their APIs show. We analyzed 1000 prompts to find these differences.
Ranking for Multiple Fan-Out Queries Dramatically Increases Your Chances of Getting Cited in AIOs (173,902 URLs Studied)
Analyzing 173,902 URLs, we found that pages ranking for multiple fan-out queries are far more likely to earn AI Overview citations. Here’s the data and how to apply it.
67.82% of AIO Citations Don’t Rank In Google's Top 10. So Where Do They Come From?
Most AI Overview citations don’t come from top-ranking pages. Discover the surprising sources Google’s AI relies on and what that means for your content strategy.
Do Pages With More Key Facts Get Cited in AI Overviews? 57,000+ URLs Analyzed
We analyzed 57,000 URLs to explore whether pages with stronger fact coverage get cited more often in Google’s AI Overviews.
Stop the Slop: How to Make AI‑Generated Content That’s Actually Worth Reading
Learn how AI-generated content is transforming writing, marketing, and SEO from automation to authentic, high-performing copy.
Does SEO Work? We Analyzed 225 Million Keywords (In-depth study)
We studied 225 million keywords to show conclusive proof between SEO and higher SERP rankings
10 Content Optimization Tips From 13 SEO Experts
13 SEO experts share their tips on creating content that both search engines and users will love
How To Write An Article [with 16 examples]
Learn the 16 essential steps to writing a great article
13 Ways To Humanize AI Content
Learn how to humanize AI content to appeal to both readers and search engines
How Long Does SEO Take to Show Results?
Learn the truth behind how long SEO really takes and what you can do to skip the sandbox period
SaaS SEO In 10 Steps [Examples included]
Build a winning SaaS SEO strategy in 10 steps
20 Enterprise SEO Strategies to Reach Decision-Makers
Enterprise SEO can help large companies turn organic search strategies into increased revenue and brand awareness
Ecommerce SEO: Best Practices for More Traffic and Sales
Use these powerful seo strategies for ecommerce to rank and grow your website with SEO
14 Copywriting Skills To Be An Effective Writer
Learn the most essential skills for a copywriter to be impactful
A Guide to Writing Website Copy
Learn tips and best practices for website content to engage your readers
What is tone of voice? How to establish tone in writing?
Learn what tone of voice is and how to use it in writing content
Content Writing vs. Copywriting—7 Key Differences [With Examples]
Learn the 7 main differences between content writing and copywriting and how to leverage both
HR SaaS SEO Case Study: 6 Lessons To 17x Traffic Increase
Learn how Dino Digital grew this SaaS company's traffic by 17x in a competitive industry
Enterprise AI platform SEO case study: 4 Ways Lyzr Drove 150% Traffic Growth
Here's the breakdown of how Lyzr AI grew organic traffic by 150%
How Important Is Topical Authority For SEO? [Data Survey]
Is topical authority just an SEO buzzword? Learn what SEOs and content marketers say about topical authority in their website’s content strategy
AwardWallet SEO Case Study: 3M Clicks From Google
Read the 3 steps that AwardWallet took to reach 3 million clicks from Google
10 Topic Cluster Examples To Learn From
Learn from 10 examples of topic clusters to help you build topical authority and attract organic traffic for your website
9 Ways To Find Trending Keywords
Learn how to find trending keywords with top methods for SEO and digital marketing. Discover strategies to stay ahead in search rankings and boost your online presence.
How to Choose the Best Keywords for SEO Rankings
Learn the 7 essential steps to choosing the right keywords for your blog posts including how to use them in your website for SEO and higher traffic
Master Keyword Gap Analysis In 6 Steps
Learn how to identify and fill keyword gaps to improve your search rankings and outperform competitors.
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