I help industrial manufacturers find the right words to sell more stuff
WHAT I DO: I help industrial manufacturers find the right words to sell more stuff – by converting geek speak into plain talk. | HOW I DO IT: 1) Research problems your customers want to solve; 2) Write a clear, simple message that promotes you as the solution; & 3) Use the words your potential customer uses—so their Internet searches point to you. | WHY IT WORKS: For a manufactured industrial product, describing it precisely is easy, but explaining it simply takes work. Your customer needs simple He needs to know that his solution lies clearly with your product. My background in mechanical engineering & copywriting helps you keep it simple. | WHAT OTHERS SAY: "Rich is a master wordsmith. He helped refine how our extremely technical business speaks to our customers. Rich's knowledge has helped achieve Page 1 in internet search results for some articles." -NL, Marketing Director | WHAT MAKES ME DIFFERENT: I use a unique digital marketing framework, so customers find your message: fast because you use correct Internet search terms; & valuable because a mechanical engineer, who understands your product, writes your message. | WHO I WORK WITH: Manufacturers with great products but aren't connecting with enough customers. Let's get your message seen on the Internet, kick butt, get more customers, & take out the competition! | READY TO TALK?