We Analyzed 5 Million AI Citations. Domain Authority Didn't Predict Any of Them.
We analyzed 5 million AI citations and found domain authority barely predicts which sources AI search engines cite. Here is what matters instead.
Insights
Jun 19
2026
Does AI More Strongly Recommend a Brand When More Cited Sources Mention It? (289,105 URLs Studied)
Does AI recommend brands more often when they’re cited in AI-results? We analyzed 289,105 URLs to understand how brand mentions influence AI recommendations.
Insights
Feb 6
2026
The 2026 AI SEO Workflow, Backed by Surfer’s Top Performers
See the exact 3-step process Surfer’s top users used to grow clicks and get cited in AI answers in 2025. Copy it to find quick wins faster, write pages that rank and get mentioned, and track what AI is saying about you in 2026.
Updates
Dec 3
2025
Ranking for Multiple Fan-Out Queries Dramatically Increases Your Chances of Getting Cited in AIOs (173,902 URLs Studied)
Analyzing 173,902 URLs, we found that pages ranking for multiple fan-out queries are far more likely to earn AI Overview citations. Here’s the data and how to apply it.
Insights
Nov 28
2025
67.82% of AIO Citations Don’t Rank In Google's Top 10. So Where Do They Come From?
Most AI Overview citations don’t come from top-ranking pages. Discover the surprising sources Google’s AI relies on and what that means for your content strategy.
Insights
Nov 28
2025