Keyword Ranges are back in Content Editor! But, use them wisely — our study of 1M articles shows facts and entities drive rankings, not word count.
You probably noticed we removed keyword ranges from the Content Editor’s guidelines. The goal? Help you focus on what actually drives rankings, not vanity metrics.
But you made it loud and clear — you missed them. So… ranges are back 🎉
That said, don’t get too comfy counting words. Our study of 1 million articles proves that facts and entities move the needle, not word count. See for yourself: Word count does not matter for SEO.