AI tools like ChatGPT and Gemini are shaping how people discover, compare, and choose brands. If you’re not being cited – or worse, being misrepresented – you’re already behind. Surfer gives you full control over how your company shows up in AI search.
Track citations - see where your brand is mentioned across ChatGPT, AI overviews, Perplexity, and more
Optimize for LLMs - guidance to create AI-citable content directly in Surfer’s Content Editor
Increase discoverability - reduce hallucinations and win trust in zero-click AI moments
Trusted by forward-thinking teams across SaaS, enterprise, and global brands
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ChatGPT, Gemini, and Perplexity don’t make things up at random.
They pull from the content that’s available and structured in ways they can understand.
You can’t fix this with SEO alone — you need tools built for LLM visibility. Surfer helps you earn citations in AI answers so you can shape your narrative, win trust earlier, and never miss the decision shortlist.
The first platform built to give teams full control over how their brand appears in AI-generated answers — from creating AI-citable content to spotting off-brand responses in minutes.
Inside the Content Editor, your team gets live optimization tips to earn citations in LLM answers. Every draft is built to be seen, cited, and trusted by AI tools.
See exactly where your brand appears — and where it’s missing — across ChatGPT, AI Overviews, Perplexity, and more. Spot hallucinations and off-brand summaries before customers do.
Audit your website for instant optimization opportunites and live notifications about Rank Drops. Use weekly Recommendations to balance writing and maintaining content over time.
Guide your team to create AI-citable content directly in Surfer’s Content Editor, with real-time recommendations.
Monitor brand mentions and citations across leading AI tools to see what’s being said about you.
Ensure your brand information is clear, accurate, and structured so AI models process it correctly.
Map out entire content clusters. Find the questions search engines and AI tools are trained to answer in your category — and fill the gaps your competitors missed.
Daily insights, content gaps, and next-step recommendations to grow AI visibility.
Earn trust in AI answers before users ever click a link — and shape perception before the sales call.
Forget building custom builds or RAG pipelines that take months to launch.
Surfer gives you real-time visibility, guidance, and control — out of the box.
If your job is to shape how AI platforms see and speak about your brand — this is your tool.
You don’t need to be technical. You just need to care about being seen.
Surfer powers thousands of forward-thinking teams across SaaS, enterprise, and global brands. They use it to monitor citations and gaps in real time, spot hallucinations, fix off-brand responses in minutes, and scale brand visibility without spinning up their own AI departments.
If AI is the new search, your brand should be built to win it. See how tracking and optimizing for AI citations can increase brand exposure, trust, and pipeline — without hiring more staff.
Start tracking and influencing how your brand shows up across ChatGPT, AI Overviews, and Perplexity before your competitors monopolize it. Plan smarter. Publish faster. Win AI search.
