Tuesday, Jun 3




Surfer Academy – How to Find your Voice on Social Media: Brand Building ft. Katie Murphy
People don’t engage with 2D logos and stale branding, they want relatability, connection, and humor. In 2025, your brand’s voice is your value. You’re posting but are they listening?
Want to learn how to actually create one that connects, converts, and doesn’t sound like it was written by a try-hard chat-bot?
Join host Danni Roseman and special guest, Katie Murphy, Social Media Manager at Manchester-based agency noticed., as they break down how B2B brands can craft a voice people actually want to engage with.
Katie’s style is part storytelling, part strategy, and just the right amount of silly. Why? Because building a brand doesn’t have to be boring!
What we’ll cover during the live event:
- The dos and don’ts of tone that either builds trust—or breaks it
- How to use humor strategically (yes, even in B2B)
- The anatomy of a viral post and how to reverse engineer your own
- Real tactics for LinkedIn engagement that go beyond “interesting!” or “great post!”
Say something worth reading. Learn how on June 3rd at 6pm CET. Save your Spot!
Meet the speaker ↘

Katie is the Social Media Manager at noticed., a team of experts in Manchester, UK, working with B2B companies to get them noticed through the power of story-driven marketing. She has a passion for making the world a better place by talking about things she cares about, all while being just a little bit silly.