Word Count Doesn’t Matter for SEO in 2025. Here’s What to Do Instead.
In 2025, word count won’t boost your rankings. Instead create helpful content that provides information depth.
Maciej is a Data Scientist at Surfer, where he’s been exploring AI applications to optimize content writing since 2020. He shares his insights on his budding blog and, outside of work, enjoys spending time with his family, playing guitar, and singing in the shower. He also appreciates good coffee and Italian food.
Word Count Doesn’t Matter for SEO in 2025. Here’s What to Do Instead.
In 2025, word count won’t boost your rankings. Instead create helpful content that provides information depth.
Does Surfer’s Content Score Still Work in 2025? Here’s What the Data Shows
Discover how Surfer’s Content Score impacts rankings in 2025. See the data, learn the strategy, and use Content Score to optimize smarter
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Ranking Factors in 2025: Insights from 1 Million SERPs
What does it take to rank in 2025? Our 1M SERP analysis reveals the signals that matter.
Does Content Coverage Affect SEO? Surfer's Top 100 Articles Analyzed
Discover how comprehensive content boosts rankings. In this Surfer study, I analyze our top 100 performing articles to uncover the link between content depth, keyword rankings, and impressions—and how you can replicate the results.